Oakley is an American brand created by Jim Jannard in 1975. This young entrepreneur decided to shake up traditional ways to design innovative products of quality, revolutionary design, such as the goggles O Frame MX, the Eyeshades, the Frogskins, and ski goggles called the A-Frame. Oakley quickly became recognised among professionals in the world of sport and thus one of the most popular brands. Decades of innovation brought new technology with a blend of science, art and design, which has allowed the brand to file more than 600 patents. Today, the brand has become a symbol of excellence. First retailing goggles linked to performance, the brand now offers a wide selection of clothing and accessories.