Launched in Italy, Pantofola d'Oro is deeply rooted in tradition. Created by Emidio Lazzarini, the son of a shoemarker, the brand combines traditional expertise with quality and style. In the '50s, the brand was chosen by John Charles, a legendary player for Juventus of Turin. This collaboration gave the brand a great reputation in the industry. Today, the brand is still largely connected to football and builds upon the assets that have made it a success: great manufacturing, very high-quality materials, and sport-chic designs.